SWM développe et fabrique des matériaux à base de fibres naturelles et de végétaux reconstitués. Sans le savoir, vous avez sûrement déjà utilisé nos produits ! Nos papiers, films non-tissés ou nos pâtes sont des composants essentiels à de nombreux produits du quotidien. Rejoignez nos 2000 collaborateurs pour trouver ensemble les solutions de demain et bâtir un monde plus collaboratif, plus innovant et plus responsable !
Descriptif du poste
Société : SWM Intl Catégorie : Offre emploi CDI Activité : Industrie Filiere : Assurance Metier : Chef de projet Lieu : Ariège (Occitanie) Durée : Indéterminée
Mission
SWM is a leading global supplier of engineered solutions and advanced materials for a wide range of industries. Our expertise in industrial innovation and manufacturing excellence allows us to deliver high-performance solutions that improve the efficiency, durability, and sustainability of our clients' products.
Are you willing to lead strategic product growth on a global scale?
SWM is looking for a dynamic and business-driven RYO (Roll-Your-Own) Product Manager to join our Alternative Markets Business Segment.
As RYO Product Manager, you’ll drive strategy, pricing, product portfolio, and promotion — working cross-functionally with teams across Sales, R&D, Operations, and more. From concept to launch, your mission will be to align our capabilities with market needs. This role is ideal for a business-driven professional with a sharp strategic mindset, strong analytical skills, and a passion for creating impact through data and customer insight.
The position is ideally based at our site in Saint-Girons, France. However, other locations may be considered with regular on-site presence.
Main Responsiblities
* Maximize sales revenue, market share, and profit margins for the product line.
* Lead the multi-generation product planning and coordinate implementation of associated action plans.
* Define and deliver a clear product vision and roadmap.
* Develop pricing strategies and guidelines for both new and existing products.
* Build and manage the brand identity, reputation, and communication strategy.
* Oversee the entire product development cycle — from concept through design, engineering, manufacturability, and launch.
* Ensure product and service quality meets or exceeds customer and market expectations.
* Monitor and optimize production capacity to meet the needs of target segments and geographies.
* Report on product line performance, risks, opportunities, and strategic progress using clear dashboards.
* Identify unmet customer needs, market challenges, and key pain points.
* Analyze the competitive landscape, including pricing, features, performance, applications, and innovation, to inform strategic decisions.
* Track and interpret market trends, drivers, and regulatory changes impacting the segment.
* Maintain and grow a reliable partner and supplier network to support market delivery.
* Collaborate with internal stakeholders to define and execute product line strategies effectively.
Profil recherché
* Bachelor’s degree in Engineering, Business Administration, or related field; a specialization in Marketing is a plus
* Minimum of 5 years’ experience in Product Marketing, preferably within the Tobacco Industry or with a materials supplier to the Tobacco Industry
* Fluency in spoken and written English
* Proficiency in French is required
* Excellent communication skills
* Proven ability to lead projects and cross-functional teams
* Strong analytical skills; data-driven decision maker
* Strategic mindset with an entrepreneurial and innovative spirit
* Experience in managing partnerships and strategic alliances
* Self-motivated and autonomous
* Passionate about collaborating with partners to solve their specific challenges, while prioritizing customer trust and experience
What we offer
Step into a pivotal role where you'll help shape the future of a key product line, lead cross-functional initiatives, and engage with global markets.
* A strategic, high-impact role at the heart of product and business development
* Cross-functional collaboration in an international and innovative environment
* Opportunities for international career development and mobility
* Attractive compensation package with benefits
Apply now and take the lead in shaping a product strategy with global impact
We encourage you to apply by end of September, 2025.CLIQUER ICI POUR POSTULER
