Performance Manager - Gaming / Manga / Cinema (M/F)
Société : New Vega Lieu : Paris (Île-de-France)
Présentation de l'entreprise
Créé par des passionnés du divertissement et de l'innovation, New Vega est un groupe mondial de médias et de publicité qui réunit des entreprises aux expertises fortes et complémentaires. Grâce à des équipes hautement spécialisés et activement impliqués, nous veillons à activer nos audiences pour que les besoins de nos clients soient satisfaits.
Descriptif du poste
Société : New Vega Catégorie : Offre emploi CDI Activité : Services Filiere : Assurance Metier : Commercial conseil Lieu : Paris (Île-de-France) Durée : Indéterminée
Mission
New Vega is an independent and international media and advertising group specialized in gaming and entertainment, driven by a strong culture of performance, data, and innovation.
Its mission: help brands activate their audiences intelligently and creatively across all channels.
Within the group, Wizenco is the media buying agency. It supports international clients such as Tencent, The Pokémon Company, IO Interactive, Dotemu, and Bandai Namco, deploying online and offline marketing strategies with a strong focus on performance and ROI.
Media Buying – Programmatic & Social Media (~60%)
This is the core of the role. You will manage and optimize media campaigns for major international entertainment clients, including a strong proportion of gaming companies.
* Building media plans, defining audiences and messaging
* Managing and optimizing Paid Media campaigns (Meta, Google Ads, TikTok, DV360…)
* Managing budgets across multi-channel strategies (performance, awareness, consideration)
* Active monitoring of platform updates, creative trends, and media innovations
Analysis & Performance (~30%)
You will actively contribute to the overall performance of client accounts and to the quality of insights delivered to clients.
* In-depth analysis of media performance
* Reading and interpreting KPIs
* Identifying insights and developing actionable recommendations
* Building and improving reporting frameworks
* Contributing to the continuous improvement of analysis and tracking methodologies
Client Relationship & Collaboration (~10%)
You will interact directly with clients.
* Participating in performance reviews and strategic recommendations
* Managing certain client relationships autonomously
* Working closely with internal teams (media, data, creative, development)
* Understanding and integrating clients’ business and marketing objectives
Profil recherché
Reporting to the Head of Performance & Strategy, you will join a growing team with a strong operational impact.
* Master’s degree (Bac+5) in Digital Marketing, Communication, Web Marketing, E-Business, Management, or equivalent
* Minimum 3 years of experience in Paid Media (5 years recommended)
* Advanced expertise in Meta Ads and Google Ads (mandatory)
* Programmatic experience strongly appreciated
* Experience with OOH & DOOH appreciated
* Good understanding of tracking ecosystems (pixels, events, conversions)
* Experience managing significant budgets and multi-channel strategies
* Strong performance mindset and data-driven approach
* Fluent English (written and spoken)
* Operational autonomy, rigor, and prioritization skills
* Strong interest in the gaming industry
* Experience in gaming user acquisition (UA) is a plus
Additional Information
* A close-knit team working in a positive atmosphere within a demanding and stimulating environment
* Shared passion for video games, cinema, series, manga
* Position based in Paris 10th arrondissement, near Canal Saint-Martin
